INDUSTRY.co.id - Jakarta- Philips Indonesia officially opened its first Consumer Experience Center (CEC) in Indonesia. This is a form of commitment Philips Indonesia to continue to support providing quality products and services.

"The presence of CEC became a medium for us (Philips) to get closer to our loyal consumers," said Yongky Sentosa as Head of Personal Health, Philips Indonesia during the CEC ceremony in Jakarta, Wednesday (11/10/2017).

He added that the concept of the Philips Consumer Experience Center is a one-stop-shopping store where customers can buy and directly try Philips products.

"Customers can also consult directly with experts to help determine which products fit your needs," he added.

In addition, Yongky continued, we also provide skilled technicians to help provide solutions to consumers if they experience constraints on Philips products,

To be closer to our customers in all areas in Jakarta, Yongky Continue, this year we will also open Philips Consumer Experience Center (CEC) in South Jakarta area in Pondok Indah and North Jakarta area in Kelapa Gading area.

In addition we also plan to open Philips Consumer Experience Center in Surabaya. "With the opening of several CEC outlets in the region, we hope to increase consumer confidence and maintain their loyalty to our brand," he said.

In addition to opening Consumer Experience Center outlets, in an effort to provide customer satisfaction, Philips provides as many as 10 units of Service Car that will operate for six days a week in several areas in nine cities

"Service car Philips is our proactive effort to provide after sales service to consumers, especially in the midst of congestion in Jakarta which makes people reluctant to travel far through the congestion. This car serves to pick up Philips products in a number of stores that provide our product range," said Yongky.

In terms of sales growth, Yongky said, our growth (Philips) is currently very positive. "For the first half of the positive, growth target next year should be aggressive and more positive again," he explained.

For expansion, Yongky asserted, the expansion will continue to do, the goal is just one, closer to the consumer. "We believe business expansion will support the growth of our industry," he concluded.